There’s no exact science to predicting the next breakout star. No algorithm to input when an artist goes into the lab to create that will guarantee a bonafide hit or artistry that will be celebrated worldwide. For every mainstream artist behind the hype of powerful wheels turning there’s another extreme of the hungry hustler writing songs in their bedroom and producing magic in a closet-like studio full of egg carton, plastered walls. Sometimes the calculation is all in the passion and that’s the beauty of the music industry. Talent can come from anywhere and out of nowhere, blazing across social media as an independent force to reckon with. Enter Love, Mae C, a singer-songwriter emerging from Kansas City, who has the makings of a budding star determined to create her own path with her own unique formula of merging jazzy and neo soul with a hint of Hip-Hop.
The eclectic songstress put the industry on notice with the release of her debut album Warning Signs of True Love, that churned out the sultry and smoldering lead track “Anxious,” which aims at empowering women to find their voice, own their desire and ask for what they want. Love, Mae C effortlessly glides along this flirtatious and lusty track hitting notes that’ll have you riding waves of euphoric, soprano highs. Her lyrical phrasing and intonation brings to the forefront years of influence from artists such as Rihanna, Erykah Badu, Sade and Billie Holiday. Her love of poetry is also apparent as it makes her an impressive story teller who exudes an emotional depth that seems to go way beyond her 27 years. She doesn’t shy away from the edginess of her style that was undoubtedly picked up from exposure to old school Hip-hop groups like N.W.A. and Treacherous Three.
Love, Mae C will find stiff competition in a sea of gifted artists like Kehlani, SZA, H.E.R. and NAO, but what dares to set her apart is her philosophical approach to life and lyricism from a musical perspective that is brave enough to ask “Why am I here and what is my purpose?” The answer lies within each song as she deliberately spreads love and all of her lessons learned. Warning Signs of True Love is available everywhere digitally.
Anxious:
Maybe P.M. (feat. Storm)
Sunshine (feat. Dev3n)